Universal Pictures is pulling out all the stops to make sure Wicked doesn’t follow the same path of some of its ill-fated ...

Look, we all know Barbie looks at porn. She’s an adult woman, it’s no big deal. But it’s maybe more of an issue when she ...

In anticipation of a family-friendly box office smash, Mattel and others have produced a lot of merchandise for the film. The ...

Mattel has released Barbie-style dolls ready for Wicked's released this month, but has accidentally printed a link to an ...

From dolls to road signs and an interactive Christmas tree, the Wicked marketing machine is becoming as big as Barbie’s. Was ...

Wicked fans have discovered a major mistake in franchise's merchandise packaging. Social media has been ablaze after fans ...

Oops! Mattel's Wicked fashion dolls accidentally linked to a porn site instead of the movie's promotional page. The dolls ...

More than just a marketing campaign, Wickedcore is emerging as a movement, immersing audiences in a dual-hued world of green ...

From dolls to road signs and an interactive Christmas tree, the Wicked marketing machine is becoming as big as Barbie’s. Was it necessary? This autumn’s two biggest blockbusters couldn’t be ...

The dolls were removed from Amazon and Target after a labeling error linked consumers to a pornographic website.